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Packaging

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Known for their unbelievably beautiful NYC coffee shops,Felix Roasting Co. extends this sophisticated brand image to their coffee packaging.	Bruce 2024-10-28	04	Bruce 2024-10-28 11:48
Felix Roasting Co.	Bruce 2024-10-28	03	Bruce 2024-10-28 11:48
An unexpected benefit to this design choice is that customers save the tags so they can remember which coffees they enjoyed and purchase again.	Bruce 2024-10-28	03	Bruce 2024-10-28 11:48
With a constantly changing lineup of single origin coffees, producing a new bag design for each new offering is not always a sustainable option.J.Ren�� Coffee Roasters tackled this challenge by developing a single bag design that leverages a separate ta	Bruce 2024-10-28	010	Bruce 2024-10-28 10:53
J.Ren�� Coffee Roasters	Bruce 2024-10-28	015	Bruce 2024-10-28 10:53
You can't help but be entranced by Onyx Coffee Lab's packaging choices!	Bruce 2024-10-28	011	Bruce 2024-10-28 10:53
The boxes are also an elegant touch, as they reveal a matching?yet simple?bag design inside.	Bruce 2024-10-28	011	Bruce 2024-10-28 10:52
Intending to communicate coffee quality and expertise, Onyx took an unexpected route and used texture, jewel tones, and embossing to their advantage.	Bruce 2024-10-28	012	Bruce 2024-10-28 10:52
As the2021 SCA Design in Coffee winner, Onyx Coffee Lab's new packaging design is an inspiration for roasters everywhere.	Bruce 2024-10-28	05	Bruce 2024-10-28 10:52
Onyx Coffee Lab	Bruce 2024-10-28	05	Bruce 2024-10-28 10:52
Inspiring Coffee Packaging Examples	Bruce 2024-10-28	06	Bruce 2024-10-28 10:51
Make sure to infuse your design with mission, narrative, and values to give those first?time customers a compelling reason to choose you a second time.	Bruce 2024-10-28	05	Bruce 2024-10-28 10:51
In the end, slick design will win over customers at first, but it's not a moat to build a business on.	Bruce 2024-10-28	05	Bruce 2024-10-28 10:51
Customers will be able to see through the fluff and gimmicks! Don't force a design that doesn't make sense for your brand just to be "trendy."	Bruce 2024-10-28	03	Bruce 2024-10-28 10:51
Brand Image ? No matter if you choose a flashy look or a minimalist design, it must be true to your brand image.	Bruce 2024-10-28	04	Bruce 2024-10-28 10:50
Think about what colors will resonate with your target market and communicate your brand message.	Bruce 2024-10-28	05	Bruce 2024-10-28 10:50
For instance, when we see green product packaging, we think of concepts like all?natural, eco?friendly, recyclable, and even healthy eating.	Bruce 2024-10-28	05	Bruce 2024-10-28 10:50
Color Psychology ? As humans, we associate colors with certain principles or meanings.	Bruce 2024-10-28	04	Bruce 2024-10-28 10:50
Use colors, illustrations, and shapes that align with your brand, but also catch the eye of passersby.	Bruce 2024-10-28	015	Bruce 2024-10-28 10:49
Product Placement ? Will your bag be sold in retail or grocery stores? If so, it needs to stand out from the competition.	Bruce 2024-10-28	05	Bruce 2024-10-28 10:49

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