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Packaging

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Packaging is the public-facing billboard that draws consumers in and ultimately wins their purchase of the product.	Bruce 2024-10-26	013	Bruce 2024-10-26 18:25
Formulating co-branded products is challenge number one, but the packaging design process is a crucial, doubly tricky proposition.	Bruce 2024-10-26	013	Bruce 2024-10-26 18:25
A collaboration between brands is a normal way of generating new product excitement and heightened brand exposure that��s reflected by the packaging design.	Bruce 2024-10-26	014	Bruce 2024-10-26 18:25
If you��re old enough to remember that classic commercial gem for Reese��s Peanut Butter Cups, you��re probably familiar with how successful �� and delicious �� the power of two flavors can be.	Bruce 2024-10-26	010	Bruce 2024-10-26 18:25
To help meet the growing market demand for certified-circular plastics, ExxonMobil plans to increase its annual advanced recycling capacity to 500,000 metric tons, or approximately 1 billion pounds, by year-end 2026 across multiple sites globally.	Bruce 2024-10-26	013	Bruce 2024-10-26 18:24
��By collaborating with suppliers and customers, we were able to identify, design, and commercialize an innovative flexible packaging solution which supports circularity,�� says Ron Cotterman, vice president, global corporate affairs, Sealed Air.	Bruce 2024-10-26	07	Bruce 2024-10-26 18:24
The packaging then returns to stores used on products purchased by customers, demonstrating an example of the circular economy.	Bruce 2024-10-26	08	Bruce 2024-10-26 18:24
Sealed Air, which is designing and creating high-performance packaging materials that can be remade, converts the certified-circular PE resins into food-grade flexible film that is used, in the case of this proof of concept, to package select Nature��s	Bruce 2024-10-26	08	Bruce 2024-10-26 18:24
��The resulting polymers, such as Exceed S, Exceed XP, Exceed and Enable performance polyethylene (PE), have the characteristics of virgin resins, which is critical for food-grade packaging.��	Bruce 2024-10-26	08	Bruce 2024-10-26 18:23
��The technology provides a reliable source to attribute to high-performance, certified-circular polymers,�� Moore says.	Bruce 2024-10-26	08	Bruce 2024-10-26 18:23
The resulting polyethylene polymers' performance have the characteristics of virgin resins.	Bruce 2024-10-26	06	Bruce 2024-10-26 18:23
At the Baytown facility, Exxtend technology for advanced recycling is used to recycle the valuable end of life plastics and attribute them via mass balance accounting to certified-circular polymers.	Bruce 2024-10-26	07	Bruce 2024-10-26 18:23
This allows us to create custom blends of post-use plastic feedstock that are tailored to the specifications required for advanced recycling.��	Bruce 2024-10-26	09	Bruce 2024-10-26 18:22
��Part of our process is to identify the chemical composition of the waste plastics we receive.	Bruce 2024-10-26	09	Bruce 2024-10-26 18:22
��The interface between the Food Lion stores and the Baytown facility was critical and required an innovative approach to feedstock management,�� says Joe Vaillancourt, CEO, Cyclyx.	Bruce 2024-10-26	09	Bruce 2024-10-26 18:22
Cyclyx, a joint venture between Agilyx Corporation and ExxonMobil, was responsible for sorting and pre-processing the waste packaging materials collected from the Food Lion stores, before delivering them to ExxonMobil��s Baytown, TX, facility.	Bruce 2024-10-26	09	Bruce 2024-10-26 18:22
��Based on the initial pilot, we��re optimistic about being able to leverage this process at additional scale and look forward to exploring it further as part of this collaboration.��	Bruce 2024-10-26	08	Bruce 2024-10-26 18:22
��Across Ahold Delhaize USA companies, we have ambitious goals around recyclable and reusable packaging,�� says Adam Springer, manager, product sustainability, Ahold Delhaize USA.	Bruce 2024-10-26	09	Bruce 2024-10-26 18:21
With more than 1,100 stores across 10 states, Food Lion is one of the five brands that comprise the Ahold Delhaize USA network �� the largest grocery retail group on the East Coast and the fourth largest in the nation.	Bruce 2024-10-26	08	Bruce 2024-10-26 18:21
Ahold Delhaize USA brand Food Lion supported the initial pilot, collecting plastic waste for recycling at select store locations.	Bruce 2024-10-26	08	Bruce 2024-10-26 18:21

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