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Packaging

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a customised coffee bag with custom-print QR code coffee bags in an article about how to custom-print coffee bags to make them a talking point among consumers.	Bruce 2024-11-7	06	Bruce 2024-11-7 19:54
According to the National Coffee Association, coffee consumption has soared to a two-decade high as a result of the Covid-19 pandemic restrictions.	Bruce 2024-11-7	337	Bruce 2024-11-7 19:54
More so, custom-printed QR codes allow roasters to create an additional customer service channel, making engagement easier.	Bruce 2024-11-7	05	Bruce 2024-11-7 19:54
Some roasters choose to custom-print coffee bags with QR codes that direct consumers through to key pieces of information about the brand or coffee.	Bruce 2024-11-7	024	Bruce 2024-11-7 19:54
Side-gusset pouches are the most common type of coffee packaging as they provide easy access for consumers and ample advertising space for roasters.	Bruce 2024-11-7	024	Bruce 2024-11-7 19:54
They commonly boast a resealable zipper or tin tie.	Bruce 2024-11-7	06	Bruce 2024-11-7 19:53
Alternatively, flat-bottom coffee bags are highly effective for display purposes and provide more opportunities for customisation.	Bruce 2024-11-7	026	Bruce 2024-11-7 19:53
Stand-up coffee pouches are one of the more cost effective options, but some roasters feel they have minimal room for brand communication.	Bruce 2024-11-7	024	Bruce 2024-11-7 19:53
Depending on their offerings, they are able to choose between stand-up pouches, flat-bottom coffee bags, quad-seal coffee bags, or side-gusset pouches.	Bruce 2024-11-7	06	Bruce 2024-11-7 19:53
When it comes to coffee packaging structures, roasters are spoiled for choice.	Bruce 2024-11-7	06	Bruce 2024-11-7 19:53
These include the type of packaging to use, its materials, what details to print on the bag, as well as the packaging��s overall aesthetic.	Bruce 2024-11-7	07	Bruce 2024-11-7 19:52
When designing a coffee bag that aims to engage consumers, roasters will need to consider several factors.	Bruce 2024-11-7	06	Bruce 2024-11-7 19:52
What to consider when choosing to custom-print coffee bags	Bruce 2024-11-7	08	Bruce 2024-11-7 19:52
Image of custom-printed blue multilayer coffee bag from Gripps Coffee in an article about how to custom-print coffee bags to make them a talking point among consumers.	Bruce 2024-11-7	06	Bruce 2024-11-7 19:52
As a result, roasters will need to consider ways to innovate coffee bag design in a way that aligns with their brand identity while capturing consumer attention.	Bruce 2024-11-7	06	Bruce 2024-11-7 19:52
While the classic earth-toned packaging is sustainable, the often overused minimalistic design commonly associated with specialty coffee is likely to make it a challenge for the product to stand out.	Bruce 2024-11-7	05	Bruce 2024-11-7 19:51
For instance, a white coffee box that is custom-printed with a black sans serif font is likely to convey an urban, contemporary, yet classic brand.	Bruce 2024-11-7	08	Bruce 2024-11-7 19:51
When designing coffee packaging, many factors, such as colour and typography, can help a roaster convey its brand story and values, as well as the bean type and roast profile.	Bruce 2024-11-7	05	Bruce 2024-11-7 19:51
��We add plain-speak and fun information pieces on our coffee bags to get customers excited about great coffee,�� he adds.	Bruce 2024-11-7	05	Bruce 2024-11-7 19:51
With more consumers perusing the shelves and online coffee brands, it is crucial for roasters to ensure their packaging stands out from the competition.	Bruce 2024-11-7	236	Bruce 2024-11-7 19:51

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