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Packaging

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The company supports local coffee producers in attaining organic certification, and the coffee is produced without the use of pesticides.	Bruce 2024-11-7	03	Bruce 2024-11-7 18:27
Hala Tree is an estate coffee farm that cultivates, processes, roasts, and packages its own coffee.	Bruce 2024-11-7	03	Bruce 2024-11-7 18:27
How roasters use QR codes on their packaging	Bruce 2024-11-7	03	Bruce 2024-11-7 18:26
a multilayer LDPE coffee bag with a custom-printed QR code in an article on using QR codes on coffee bags to communicate sustainability efforts	Bruce 2024-11-7	03	Bruce 2024-11-7 18:26
Custom-printing QR codes can allow roasters to link to a URL that showcase their sustainability efforts.	Bruce 2024-11-7	03	Bruce 2024-11-7 18:26
Considering the size of an average coffee bag, it would be almost impossible for roasters to include all these details in their packaging.	Bruce 2024-11-7	04	Bruce 2024-11-7 18:26
Once the roaster has received the coffee, they may have used an energy-efficient and emissions-free roaster to roast it and packaged it in 100% compostable bags.	Bruce 2024-11-7	03	Bruce 2024-11-7 18:26
Those producers would have taken steps to produce and process the coffee with as little negative impact on the environment as possible.	Bruce 2024-11-7	023	Bruce 2024-11-7 18:26
When looking from a roaster��s perspective, some may have sourced coffee from small producers in a specific origin country and ensured they have been paid fairly for their efforts.	Bruce 2024-11-7	06	Bruce 2024-11-7 18:25
In some cases, it may be inconvenient for customers to verify this forgotten information online, which may encourage them to make a purchase based on a product��s overall attributes.	Bruce 2024-11-7	06	Bruce 2024-11-7 18:25
Therefore, it is common for customers to forget information about a product, or where they heard specific details about it.	Bruce 2024-11-7	034	Bruce 2024-11-7 18:25
A 2021 marketing study suggests the volume of product details consumers face has increased, while their memory capacity has lapsed behind.	Bruce 2024-11-7	035	Bruce 2024-11-7 18:25
As a result, businesses have to find a balance: they must include enough information to encourage customers to purchase the product without overwhelming them.	Bruce 2024-11-7	031	Bruce 2024-11-7 13:42
Modern coffee consumers have access to a broader range of coffee origins and blends in a wider range of sizes throughout the year.	Bruce 2024-11-7	034	Bruce 2024-11-7 13:41
Just 20 years ago, the average customer was presented with a fraction of the coffee options available today.	Bruce 2024-11-7	011	Bruce 2024-11-7 13:41
Why use QR codes?	Bruce 2024-11-7	014	Bruce 2024-11-7 13:41
a multilayer LDPE coffee bag with a custom-printed QR code on the side of label in an article on using QR codes on coffee bags to communicate sustainability efforts	Bruce 2024-11-7	06	Bruce 2024-11-7 13:40
This is particularly important as modern consumers are actively seeking brands with environmentally friendly values.	Bruce 2024-11-7	09	Bruce 2024-11-7 13:40
Both roasters and coffee shops could use QR codes as a tool to communicate their sustainability efforts.	Bruce 2024-11-7	025	Bruce 2024-11-7 13:40
Notably, 2022 has already seen over 6 million dynamic QR codes scanned around the world �C a 433% increase compared to 2021.	Bruce 2024-11-7	07	Bruce 2024-11-7 13:39

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