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Packaging

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Another step on a roaster��s wholesale journey is to find the right caf��, business, or grocery store to represent their brand.	Bruce 2024-11-7	07	Bruce 2024-11-7 11:38
Additional considerations when selling wholesale coffee	Bruce 2024-11-7	07	Bruce 2024-11-7 11:38
shelves with wholesale coffee bags on them in an article on what to consider when designing wholesale coffee bags	Bruce 2024-11-7	05	Bruce 2024-11-7 11:38
Additionally, roasters can add components, such as degassing valves and resealable zippers, to extend the freshness of the coffee both on the shelf and at home.	Bruce 2024-11-7	09	Bruce 2024-11-7 11:38
This typically involves an aluminium foil lining with a bioplastic or kraft paper exterior.	Bruce 2024-11-7	05	Bruce 2024-11-7 11:38
Multilayered packaging is significantly more reliable at preventing coffee from losing its freshness than single layered.	Bruce 2024-11-7	05	Bruce 2024-11-7 11:37
Roasters must ensure the coffee bags protect the contents against these degrading elements, as well as any jolts during transit.	Bruce 2024-11-7	05	Bruce 2024-11-7 11:37
With wholesale, coffee is likely to be transported from the roastery to a number of cafes, businesses, or grocery stores, where it will sit on a shelf until it is purchased.	Bruce 2024-11-7	07	Bruce 2024-11-7 11:37
Exposure to any one of these external factors will result in coffee losing its aroma more quickly, and becoming stale and flat-tasting.	Bruce 2024-11-7	05	Bruce 2024-11-7 11:37
According to the SCA, the ��age-old enemies of freshness�� are oxygen, moisture, and temperature.	Bruce 2024-11-7	04	Bruce 2024-11-7 11:37
Third, roasters must ensure roast coffee remains as fresh as possible up until the point of consumption.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:36
��Often, the information on the packaging will depend on the wholesale customers�� needs, and the type of product,�� Hanh Trang explains.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:36
Additionally, it should include any certifications regarding the coffee farm, origins, or packaging itself.	Bruce 2024-11-7	04	Bruce 2024-11-7 11:36
This information can be incorporated into the design of the coffee bags, or be linked to a QR code.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:36
This includes coffee origins, brewing recommendations, flavour notes, and, if possible, a roast date.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:36
Second, roasters should customise coffee bags to ensure the brand name and logo of the roastery are shown clearly.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:35
For instance, a stand-up coffee bag may be more effective than a flat bottom pouch, as it works better on display and is less likely to be folded.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:35
First is the type of packaging, and how it is likely to be displayed.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:35
When it comes to designing brand-boosting wholesale coffee packaging, there are a few things to consider.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:35
While wholesale, roasters will lack opportunities to interact with and engage customers. Therefore, the coffee��s packaging must do it on their behalf.	Bruce 2024-11-7	03	Bruce 2024-11-7 11:34

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