In support of this transition, a survey reveals 23% of consumers would pay more for goods and services to ensure the brands that create them commit to reducing carbon footprint.
America aims to reduce its carbon dioxide emissions by 50 to 52% by 2030, while the EU will do so by a minimum of 55%, and China aims to achieve carbon neutrality by 2060.
When this happens, coffee will no longer be the daily staple �C which countless consumers enjoy and millions of people depend on for their livelihood �C that it is today.
Consumer studies show the initial investment to improve sustainability standards can unlock significant return by garnering the support of new conscientious customers who buy from ...
By adopting greener initiatives, roasters can become a brand consumers turn to when they are looking for a more sustainable alternative to their current provider.
It is essential for coffee roasters to reduce their carbon footprint for three main reasons: to preserve brand identity, keep and grow their customer base, and to protect the indus ...
To put this into perspective, one standard 50g bar of dark chocolate has a carbon footprint of around 0.95 kg, while a bag of mixed nuts is around 0.05 kg.
Factors that contribute to the carbon footprint of coffee include farming equipment and the transportation of both the green beans and the roast coffee.
It is used to determine how sustainable, or unsustainable, a person, company, business, or even a country is. Usually, it is assessed by calculating the amount of CO2 that is produ ...
It is not only the best way to retain the support of your customer base and remain competitive in the market, but also protects the future of the entire industry.
It is essential for all who are involved with specialty coffee, from farmers to cafes and everyone in between, to invest in improving their carbon footprint.