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This document contains the company��s visual identity, as well as guidelines for any internal or external communications.

This document contains the company��s visual identity, as well as guidelines for any internal or external communications.

Bruce 2024-11-8 9 0 # Packaging #
Usually, a company will have a brand style guide: an instruction manual that outlines how the brand should be communicated.

Usually, a company will have a brand style guide: an instruction manual that outlines how the brand should be communicated.

Bruce 2024-11-8 4 0 # Packaging #
This includes achieving identical hues, colour combinations, and vibrancy across all items a company creates.

This includes achieving identical hues, colour combinations, and vibrancy across all items a company creates.

Bruce 2024-11-8 5 0 # Packaging #
Colour consistency refers to ensuring the colours chosen for a brand are consistent across all marketing and branding channels.

Colour consistency refers to ensuring the colours chosen for a brand are consistent across all marketing and branding channels.

Bruce 2024-11-8 6 0 # Packaging #
What is colour consistency?

What is colour consistency?

Bruce 2024-11-8 7 0 # Packaging #
White ceramic coffee cup on divide paper featuring red, yellow, and blue colour consistency cards.

White ceramic coffee cup on divide paper featuring red, yellow, and blue colour consistency cards.

Bruce 2024-11-8 8 0 # Packaging #
Read on to find out how important colour consistency in digital printing is for coffee packaging.

Read on to find out how important colour consistency in digital printing is for coffee packaging.

Bruce 2024-11-8 11 0 # Packaging #
Additionally, it can improve brand recognition while differentiating your product from competitors.

Additionally, it can improve brand recognition while differentiating your product from competitors.

Bruce 2024-11-8 8 0 # Packaging #
Colour consistency in custom printed coffee bags can help boost customer loyalty by reaffirming the perception of a quality product.

Colour consistency in custom printed coffee bags can help boost customer loyalty by reaffirming the perception of a quality product.

Bruce 2024-11-8 6 0 # Packaging #
Furthermore, as much as 90% of that assessment is based on colour alone.

Furthermore, as much as 90% of that assessment is based on colour alone.

Bruce 2024-11-8 7 0 # Packaging #

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