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For many, it may feel like a risk to design coffee bags that are so understated. However, there is a huge market for minimalist coffee packaging.

For many, it may feel like a risk to design coffee bags that are so understated. However, there is a huge market for minimalist coffee packaging.

Bruce 2024-11-8 6 0 # Packaging #
Additionally, it can help communicate the high quality of a product, and the complete confidence the roaster has in it.

Additionally, it can help communicate the high quality of a product, and the complete confidence the roaster has in it.

Bruce 2024-11-8 7 0 # Packaging #
Minimalist designs have proven immensely popular in specialty coffee packaging, as it looks clean, sharp, and confident.

Minimalist designs have proven immensely popular in specialty coffee packaging, as it looks clean, sharp, and confident.

Bruce 2024-11-8 6 0 # Packaging #
By taking inspiration from other successful brands, roasters can use white to highlight wacky designs, or adopt a minimalist approach to packaging design.

By taking inspiration from other successful brands, roasters can use white to highlight wacky designs, or adopt a minimalist approach to packaging des ...

Bruce 2024-11-8 4 0 # Packaging #
Roasters can bring creativity to the design process by using white packaging to give components an elegant finish.

Roasters can bring creativity to the design process by using white packaging to give components an elegant finish.

Bruce 2024-11-8 5 0 # Packaging #
These roasters have used white packaging to ensure the branding pops in a more sophisticated way than vibrant, contrasting colours do.

These roasters have used white packaging to ensure the branding pops in a more sophisticated way than vibrant, contrasting colours do.

Bruce 2024-11-8 5 0 # Packaging #
Other roasters who have successfully used white, along with small splashes of colour on packaging, are Bassett Espresso, SEY Coffee, and Abracadabra Coffee Co.

Other roasters who have successfully used white, along with small splashes of colour on packaging, are Bassett Espresso, SEY Coffee, and Abracadabra C ...

Bruce 2024-11-8 4 0 # Packaging #
Oddly Correct uses white to make its iconic illustrations stand out, while contrasting with its monochrome colour palette.

Oddly Correct uses white to make its iconic illustrations stand out, while contrasting with its monochrome colour palette.

Bruce 2024-11-8 5 0 # Packaging #
For example, RAVE Coffee uses white to sharpen and enhance the clean lines of the typography on its pouches, as does Father Coffee.

For example, RAVE Coffee uses white to sharpen and enhance the clean lines of the typography on its pouches, as does Father Coffee.

Bruce 2024-11-8 6 0 # Packaging #
A number of roasters around the world have used white packaging extremely effectively.

A number of roasters around the world have used white packaging extremely effectively.

Bruce 2024-11-8 4 0 # Packaging #

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